JOLYN Expands Retail Presence with REI Partnership
Huntington Beach, Calif. – March 24, 2025 – JOLYN, the performance-driven swimwear and activewear brand known for its bold designs and durability, is thrilled to announce its availability at REI, both online and in select stores nationwide. This collaboration brings JOLYN’s high-quality, adventure-ready swimwear to outdoor enthusiasts who demand both function and style in their gear.
For years, JOLYN has been a go-to brand for competitive swimmers, water sports athletes, and adventurers who seek reliable and stylish swimwear. With a strong commitment to innovation, sustainability, and empowering active women, JOLYN’s expansion into REI is a natural fit, aligning with REI’s mission to inspire and enable a life outdoors. As REI’s sustainability practices are a high priority with their core products, value-added services, and partners, JOLYN’s focus on sustainability and its use of recycled fabrics makes the brand a seamless fit into the existing product offering at the outdoor retailer.
“Our customers have been asking for more ways to access JOLYN, and we couldn’t be more excited to join forces with REI,” said Mondy Herndon, CEO at JOLYN. “REI’s dedication to quality gear makes them the perfect partner to introduce JOLYN to a new community of outdoor enthusiasts.”
JOLYN’s swimwear is designed to withstand rigorous training in the pool, open-water swims, and outdoor adventures. With this new availability at REI, customers can easily shop for premium performance swimwear that fits their lifestyle, whether for lap swimming, surfing, or exploring new waters.
For more information and to shop the collection, visit www.rei.com or find a store through the Store Locator.
About JOLYN
JOLYN is a global leader in high-performance swimwear and activewear designed for female athletes. With a focus on durability, fit, and style, JOLYN’s products are trusted by swimmers, water polo players, and active women worldwide.
About REI
REI (Recreational Equipment, Inc.) is a renowned outdoor retailer committed to inspiring a life outdoors. Through its high-quality products, community-driven initiatives, and dedication to sustainability, REI continues to be a trusted name among outdoor enthusiasts.